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Ariel with a Touch of Downy Freshness Liquid Laundry Detergent is economical and effective for your laundry needs.

*Cleaning ingredients per drop vs. non-ultra Dawn?

? 50% Less Scrubbing

? Contains 3X Grease Cleaning Power* (*cleaning ingredients per drop vs. Dawn? Non-Concentrated)

? Our More Powerful Formula helps you get through more dishes with less dishwashing liquid