*Cleaning ingredients per drop vs. non-ultra Dawn?

? 50% Less Scrubbing

? Contains 3X Grease Cleaning Power* (*cleaning ingredients per drop vs. Dawn? Non-Concentrated)

? Our More Powerful Formula helps you get through more dishes with less dishwashing liquid

• Strips the grease
• Removes stuck-on food
• Leaves dishes sparkling clean
• Washes away bacterial from hands (when used as a handsoap, to wash away dirt and bacteria from hands, wash them for 20 seconds under clean running water)